‘When-To-Post’ Dayparting Wheel Illustration

By | August 20, 2011

In the summer of 2011, as social media and mobile began to take a larger role in building story packages, we were looking for a way to organize the new asks into local producers’ work routines. The illustration below was drafted as a visual aid on “what to do, when to do it” throughout the daily news cycle. Click to enlarge the graphic:

Production Wheel 2011

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