Share: Jeffrey Dvorkin’s Uber-ization of Journalism

Jeffrey Dvorkin is a former management leader at CBC Radio and NPR in Washington, DC. His ire at technology highlighted some interesting points on the state of digital consequences. Media managers are wondering what went wrong. They are asking why journalism doesn’t pay any more. If the solutions are hard to discern, they have only… Read More »

Share: comScore Top 50 for January 2016

RESTON, VA, February 24, 2016 – comScore, Inc. (NASDAQ: SCOR) today released its monthly ranking of U.S. online activity at the top digital media properties for January 2016 based on data from the comScore Media Metrix® and Media Metrix Multi-Platform services. Google Sites ranked as the top multi-platform property with 245.2 million unique visitors/viewers across… Read More »

Truth Vs. Trust

For most of the 20th century, mass media (newspapers, magazines, books; then broadcast news) was the “transmission vector” through which current public ideas spread. People shared a common basis of information, typically framed in a paradigm understood by the audience. I tend to call this idea the “shared front page” effect, as in “Did you… Read More »

Share: Millennial Consumer Study Finds Blogs Dominate Influence; Legacy Media Dead

From the report’s summary: “Elite Daily, the voice of Generation Y, and Millennial Branding, a Generation Y research and consulting firm, today announced the results of a new study entitled, ‘The Millennial Consumer’. Unlike prior generations, millennials rely mostly on blogs (33% selected them as their top media source) before they make a purchase. Fewer… Read More »

Share: Nielsen’s Total Audience Report: Q3 2015

Media usage per Nielsen data. The most interesting finding on the usage side is that users in lower-income households spend more time with every device that they use than high-income households. This is true not just of traditional devices, but of newer ones as well. Source: http://www.nielsen.com/us/en/insights/reports/2015/the-total-audience-report-q3-2015.html

Share: Richard Dawkins Explains The Word ‘Meme’ (Video)

From the video description: Today, the word “meme” is typically used to describe a funny photo with text that gets passed around online. But Richard Dawkins coined the term years before the World Wide Web even existed. Dawkins in a distinguished evolutionary biologist and writer. He has authored several books, the most recent being “Brief… Read More »

Share: Facebook Instant Articles

Facebook Instant Articles, a feature presenting the full content of news stories for mobile users, launched officially on May 12, 2015. Launch partners included Woven Digital, BuzzFeed, the New York Times, National Geographic, The Atlantic’, NBC News, The Guardian, BBC News, Bild, and Spiegel Online. In late March 2016, Facebook announced that native ads and… Read More »

Share: The True Cost of Mobile Ads

For many publishers, advertising is the easiest and most promising way to generate revenue online. For the readers however, online ads are mostly annoying: not only do they distract the attention away from the actual editorial content, but, as it turns out, they also take a heavy toll on mobile readers’ data consumption. According to… Read More »